Product launch & brand activation

DJs in Melbourne

Professional DJs for product launches, brand activations and pop-up events. Music that builds the buzz at the door and holds the room.

Expertly curated music for

your product launch

or brand activation

A launch or activation lives on atmosphere. Our DJs bring the right balance of professionalism and personality: setting the tone as guests arrive, supporting your brand moments and presentations, and keeping the energy up while people explore, mingle and share.

List intro: Here's how we support your event:

  • Arrival and welcome music that builds the buzz

  • Music cued around reveals, speeches and presentations

  • Background sets while guests explore and mingle

  • Sets that suit your photo and content moments

  • A lively set for the launch party

  • Close coordination with your brand team, agency, venue and AV crew

With a combined 20+ years of industry experience, and backgrounds in corporate client services ourselves, THE SOUNDTRACK understands how a launch needs to feel.

We take the time to understand your brand, audience and run of show, so the music reinforces your message and never competes with it.

Passionate DJs for your launch or activation

•

Get in touch for a quote

•

Passionate DJs for your launch or activation • Get in touch for a quote •

Why choose THE SOUNDTRACK

for your product launch

or brand activation?

Built around your brand

We don't do cookie-cutter. Every event gets a curated setlist built around your brand, audience and run of show, with music cues timed to reveals, speeches and key moments.

We speak corporate

With prior backgrounds in corporate client services ourselves, we understand the importance of professionalism and seamless integration with your event schedule.

Pros at reading the room

Our experienced DJs shift gears through the event, moving from welcoming background music as guests arrive to a lively set once the formalities finish.

A selection of the brands

we’ve worked with

Logo of Telstra, an Australian telecommunications company.
Specsavers logo, a black and white text-based logo with the word 'Specsavers' inside an oval shape.
Black and white stylised text that reads 'ART LETTERS' in a bold, modern font.
A black dog standing on a sandy beach, looking out at the ocean with cloudy skies.

Watch this!

Take a minute to experience our epic DJ and saxophone for a corporate event in Melbourne.

Frequently Asked Questions

  • From product and campaign launches to brand activations, pop-up events and VIP previews, we've got a DJ to match the event. Whether it's welcoming background music as guests arrive or a lively set for the launch party, we'll shape the music around your brand and run of show. We're currently servicing Melbourne, Sydney, Brisbane and Adelaide.

  • Absolutely! While we pride ourselves on our expert curation, we also welcome your input and specific requests. Every client fills out an online questionnaire called the Party Brief, designed to guide you and your DJ through your music choices.

  • Our DJs come fully equipped with DJ decks and speakers for up to 150 guests.

    Launches and activations often need more than a standard setup, so if your space or numbers go beyond that we recommend additional sound equipment, which we'll scope and quote after an initial chat.

    If your venue, agency or production company has its own sound system, we'll liaise with them.

  • Yes. We'll work closely with your brand team, event agency, venue and any other providers you have booked, such as AV, production crew, MCs or performers, so everyone is on the same page and the event runs smoothly.

  • We recommend booking as early as possible, since launch dates are fixed. We'll always do our very best to accommodate last-minute requests, but it will depend on DJ availability.

  • Our pricing varies depending on the duration of the event, specific venue requirements, and any additional services requested. Get in touch at the bottom of this page for a quote.

  • Yes. We work to your run of show, keeping the music low during speeches and cueing tracks for reveals, demos and key moments where you want them.

  • “Passionate professionals who take away the stress of creating the perfect mood for a function.”

  • “We received so many comments about how much fun the night was and the music was excellent and catered for all. There were plenty of sore feet the next day.”

  • “Professional, accommodating and know just what to play at the right time!”

  • “The professionalism, quality and continual level of high standards means that we are a repeat client time and time again.”

Book your

product launch

or brand activation DJ

Get in touch right here and we’ll get back to you with availability and a custom quote.

Person DJing with hands on Pioneer DJ equipment, wearing rings and a burgundy jacket, with a green leafy background.